Anthony Cole Training

OCTOBER 17, 2024

According to HubSpot, companies with well-optimized sales pipelines reported a 28% higher revenue growth rate compared to those with poorly managed pipelines. So why is it that many sales leaders default to coaching the deal at hand and do not consistently have sales pipeline management sessions with their people? These sessions should begin with a broader view of the opportunities each salesperson has in their pipeline, with a focus on several key metrics so that managers can compare and track

Pipeline 224

Pipeline Sales Growth 224

Iannarino

OCTOBER 17, 2024

As many articles here have described, using an executive briefing is how we open a first meeting. We prefer this insight-based method because it creates much value for the salesperson to offer their client. Here, we will explore eight ways this approach benefits a prospective client.

Clients 221

Clients Meeting Prospecting Sales 221

Iannarino

OCTOBER 16, 2024

In B2B sales, everyone wants an edge that can help us win more over the long term, but few work to sharpen that edge. Instead, many sales reps believe their offering will be enough to secure the client’s business. When these reps lose, they blame external factors instead of recognizing that they failed to develop the edge they need.

B2B 240

B2B Closing Sales 240

Force Management

OCTOBER 17, 2024

Scot Loeffler knows a thing or two about leadership. He knows about leading a change initiative, getting the most out of high performers, and what it takes to be elite. Scot has worked with some of the most recognizable names in college and pro football as a quarterbacks coach or coordinator. In 2018, he became Head Coach at Bowling Green State University (BGSU) and began the task of turning their football program around.

Engineering 136

Engineering Sales 136

Speaker: Jay Allardyce

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Product

Martech

OCTOBER 21, 2024

This is a warning to all business professionals. If you’re an agency in the world of data collection (analytics, marketing, etc.), this might be a “shame on you” moment. Data is the lifeblood of all organizations. Without it, how can executives, business owners and managers make day-to-day and long-term decisions? Yet, for many organizations, the question of who owns their data rarely arises — until problems emerge.

GTM 113

GTM Contract Clients Campaign 113

G2

OCTOBER 21, 2024

Navigating your career path can feel a bit like traversing the meandering yellow brick road. Dorothy took the gilded path to the Emerald City to find the Wizard of Oz, a person she believed had the power to better her life by sending her home.

105

105

Membrain

OCTOBER 20, 2024

Chris Wallace's journey is a testament to the transformative power of mindset and resilience. As an Executive Sales Consultant and Executive Sales Coach at Saratoga Sales Consulting , Chris brings not only his expertise but also his personal experiences to the table.

Consult 76

Consult Sales 76

Martech

OCTOBER 16, 2024

We have some big news to share with you. As a reader of the MarTech website and newsletter and an attendee at the MarTech Conference, you’re part of a community of marketers created by Third Door Media, the company that built and continues to invest in MarTech and its sibling brands Search Engine Land and SMX. Today, our company takes another step in its maturation.

Education 126

Education Commission Engineering Technology 126

G2

OCTOBER 16, 2024

Last month, the tech world was in a tizzy following a talk by Airbnb founder/CEO Brian Chesky in which he allegedly described "founder mode" (hands-on management) vs. "manager mode" (delegation). Paul Graham, co-founder of the influential startup incubator Y-Combinator, wrote an essay summarizing his take.

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105

SaaStr

OCTOBER 18, 2024

SaaStr CEO Jason Lemkin joined ZoomInfo’s Season 2 of its ZI Labs Podcast as the opening guest alongside ZoomInfo CEO Henry Schuck. Along with co-host Ben Salzman, Jason and Henry discuss the transformative power of AI within SaaS and the evolving dynamics that are reshaping the landscape of software as a service. There’s recruiting and there’s people building.

Sales 95

Sales Up-sell Gaming Go To Market 95

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

Sales

Iannarino

OCTOBER 15, 2024

I developed this list of 49 metrics for a project I am working on. If you want to develop your own set of KPIs, this list will help you figure out what information you need from your sales team. Select at least one from each category to evaluate their performance.

Sales 204

Sales 204

The Advantexe Advisor

OCTOBER 15, 2024

We are midway through October and the pressure is on. Most businesses by now have a very good idea about how their Q4 and total year of 2024 is going to end up from a revenue perspective so all that is left is to manage the costs and profit. Unlike revenues which are driven (mostly) by customers, expenses are typically all controlled internally and can be much more easily managed and manipulated.

Clients 89

Clients Meeting Closing Conversion 89

Martech

OCTOBER 18, 2024

How is your marketing team using generative AI? Here are the results of a poll I did earlier this year: While this poll focused on email marketing professionals, the results align with trends across the broader marketing landscape. But from my experience, copywriting isn’t the most effective use of generative AI. Here are three areas where generative AI can truly add value — if your marketing team wants to make the most of AI, start here, not with copywriting.

Entertainment 113

Entertainment A/B testing Campaign Start-ups 113

G2

OCTOBER 16, 2024

Explore the key differences between libel and slander, the two main types of defamation. Learn about their distinct legal implications and challenges.

Legal 105

Legal 105

Advertisement

Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities.

Sales

SaaStr

OCTOBER 19, 2024

So we’ve finally crossed 50,000 subs on SaaStr YouTube. It took a while, but I’m probably on the unparalled quality of our content, especially the past 18+ months or so where we stepped up the editing and more. So if you want to catch up, here are The Top 10 Most Popular SaaStr YouTube Sessions of All Time. Note I did take out a few that would have made the list but were a bit dated etc: #1, 279,000 Views: “How To Perfectly Pitch Your Seed Stage Startup With Y CombinatorR

Pitch 95

Pitch Engineering Growth Sales 95

Partners in Excellence

OCTOBER 21, 2024

The 7 Habits Of Highly Effective People was originally published on August 15, 1989. Habit 5 starts with, “Seek first to understand……” It’s foundational to everything we do, whether in our business, community, or personal relationships. Yet it seems to be one of the most difficult habits to live by. And it is one of the most important habits for us to exercise in learning, growing, and achieving our objectives.

Conversion 62

Conversion Customers Sales 62

Adaptive Business Services

OCTOBER 16, 2024

Let’s get started! Nimble Updates Watch for a new user interface on your Nimble messages inbox. I have seen and tested this and it’s very nice! Nimble is also working on separating email open and link tracking. Sequences continued … I’d like to think that I have been pretty up-front about the fact that my experience with email sequence messaging has, up until this point, been non-existent.

CRM 71

CRM Construction Contact Service 71

Martech

OCTOBER 18, 2024

When an organization suffers from a crisis, you probably think about the PR agency or CEO as part of the response. But what about marketing? Marketing has access to the customer data and develops the voice of the brand, which makes the marketing team a crucial part of any crisis response. Marketing is where the organization’s communicators work, where the company gains its visibility into channels like social media and, if the crisis involves customer experience or data, marketing is well

Follow-up 110

Follow-up Process Customers 110

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

Customers

G2

OCTOBER 16, 2024

Discover effective ways how to network at any event. Learn to research and conduct successful interactions that enhance your professional connections.

Networking 105

Networking 105

SaaStr

OCTOBER 20, 2024

Dear SaaStr: Why Do Angels Invest Even if Most Of Them Fail? And is a 10x Return Even Enough? You’re right, 10x isn’t enough. True angels invest so early, maybe only 2 out of 50 make any real money. Sometimes just 1 (or 0). If it’s just 1 Big Winner out of 50 angel investments, to even just double your money, that winner has to do 100x. So most successful angels in tech are seeking startups that can 100x their money.

Price 88

Price 88

Membrain

OCTOBER 16, 2024

Numerous studies have shown that without reinforcement, most formally-delivered training content is forgotten or abandoned with a few short weeks. Influenced by the effectiveness of the trainer (whether live or pre-recorded), the quality and relevance of the materials, and the receptivity of the intended audience, many of the concepts may never be absorbed at all.

Sales 70

Sales 70

Partners in Excellence

OCTOBER 19, 2024

There’s a fascinating article in HBR this month, A Better Way To Link Sales And Marketing. There’s a lot “right” about this article. It offers very good insights about how we engage our customers very effectively, consistently, and efficiently. It talks about how we integrate our communications strategies effectively across all parts of the organization–marketing, sales, service, and so forth.

Sell 62

Sell Customers GTM Up-sell 62

Advertisement

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

Follow-up

Martech

OCTOBER 15, 2024

We make purchase decisions based on whether or not we trust brands. For low-cost items, we may be willing to take a risk, but for major purchases, trust is key. For B2B offerings, trust is the top selling point for decision-makers, as their motivation is almost always to avoid the blame that comes from making the wrong choice. The true foundation of marketing lies in building brands that create demand but also build trust.

Customers 118

Customers Intrinsic Trust Drivers/motivators 118

Salesforce

OCTOBER 21, 2024

Content creation and distribution has long been a pain point for marketers. New research from the Content Marketing Institute found that 54% of B2B marketing respondents lack the resources to produce quality content at scale. A similar problem exists in the B2C space: marketers are so busy churning out content that they can’t make their work repeatable, consistent or scalable.

Campaign 59

Campaign Launch SQL Strategic planning 59

SaaStr

OCTOBER 19, 2024

So yesterday OG SaaS pioneer Zuora agreed to be acquired by PE to go private for $1.7 Billion by GIC and Silverlake. This is good for SaaS. CEO Tien Tzuo is an OG SaaS leader since being one of the very first leaders at Salesforce. Zuora was very early to subscription management — maybe too early (2006) — and built a mature $400m ARR business focused on enterprise subscription management (and more). $416m ARR 9% growth 11% free cash flow margins 104% NRR 445 $250k+ customers So ̷

Growth 75

Growth Customers 75

Sales Hacker

OCTOBER 18, 2024

Hello and welcome to The GTM Newslettr by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies.

GTM 68

GTM E-commerce Real Estate Strategic partnership 68

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

User Experience

Sales Gravy

OCTOBER 17, 2024

Join Jeb Blount Jr. and, special guest, Anthony Iannarino on The Sales Gravy podcast as they dive deep into the world of sales. Discover the secrets to successful outbound strategies, learn how to elevate your executive briefings, and gain valuable insights on navigating a potential recession. Key Takeaways: – Behavioral Changes for Success: Incremental improvements and a willingness to change behavior are critical for success in sales.

Technique 68

Technique Growth Prospecting Follow-up 68

Martech

OCTOBER 16, 2024

As marketers pour more budget into digital channels, a surprising disconnect remains. While the majority of retail sales, for example, still happen in physical stores, most marketing efforts focus solely on tracking online metrics. The challenge? Traditional attribution models fail to connect digital spend with real-world outcomes. To bridge this gap, marketers must embrace AI and machine learning to gain a full picture of how their campaigns drive both clicks and in-store purchases, unlocking a

Retail 116

Retail Campaign Technology Technology 116

Partners in Excellence

OCTOBER 17, 2024

I’m embarrassed and ashamed of my behavior in a very difficult situation today. Fortunately, I was involved in a discussion with someone who had the courage to call me out, in the most polite way. For the past several weeks, I’ve been involved in frustrating situation with a vendor of ours. We are using some of this vendor’s products right now—but having problems with them.

High impact 62

High impact Pitch Conversion Up-sell 62

SaaStr

OCTOBER 16, 2024

Dear SaaStr: Should I Fire a Sales Rep That Lied To Several Customers? I think most sales execs lie, at least a little bit. I don’t like it. But I’ve come to accept that you have to put gates and process around most sales execs, or most will lie, at least a little, to close the deal. We did a recent SaaStr survey and you said 97% of software sales execs lie at least sometimes, a little: Control it, or it will spiral.

Customers 75

Customers Contract Sales Closing 75

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

Sales