Anthony Cole Training
MARCH 20, 2025
What you cannot see can kill you. If you don't see the car to your right about to run a stop sign, you might be in trouble. If you cannot see a clogged artery, you might be in trouble. If you cannot see that your sales team is failing to execute the fundamentals of an effective sales approach, then surely that will kill your chances for sales effectiveness and consistent sales growth.
Iannarino
MARCH 6, 2025
We reject the old and outdated sales approaches that are still being used by many sales organizations and their sales teams-as they are no longer effective in the third decade of the 21st Century. We recognize that most of B2B Sales Training is a rehashing of others work with a small number capable of creating a true paradigm in sales. We reject the idea that more is the way to improve sales results.
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Sales Pop!
MARCH 12, 2025
Having trouble with high-quality lead generation? This happens with many businesses. Many players can attract lots of visitors, but they have trouble converting them. The old tricks of lead generation – advertising, cold emailing, and generic content offer up unqualified leads that disappear after a quick interaction. And why is it so? Prospects think they should be offered something of value before they commit; they should be educated, not just sold.
SaaStr
MARCH 13, 2025
The Traditional “Triple, Triple, Double, Double, Double” Rule is Dead for AI Startups If you’ve been in SaaS for a while, you know the classic growth rule of thumb: “Triple, Triple, Double, Double, Double.” It was the gold standard for B2B software companies scaling from $1M to $100M ARR. But here’s the thing – AI startups are breaking this model entirely.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Partners in Excellence
MARCH 19, 2025
I was struck by this sentence in a LI post today, “We are doing everything right, but nothing’s working!” I see variants of this every day: We’re doing everything right, it’s not working as well… We’re doing exactly what made us successful in the past, it’s no longer working… We’re doing what everyone else is doing, and what we have always done, it’s not producing the same results… We’re doing everything we’ve al
Martech
MARCH 12, 2025
You open your email automation platform and instantly feel overwhelmed. Dozens of workflows stare back at you welcome series, abandoned carts, nurturing sequences, anniversary triggers the list goes on. But here’s a hard truth: most email automations are just noise. They drain your resources, confuse your audience and deliver little real value.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Iannarino
MARCH 5, 2025
So you're considering becoming an Outside Sales Representative ? That's gutsy! You must love a challenge. Perhaps you're an adrenaline addict. Perhaps you simply prefer a career where you don't have to pretend to be busy sitting at a desk for eight hours a day. Either way, congratulationsyou're about to leap into one of the most unpredictable, untamed, and rewarding careers on the planet!
Salesforce
MARCH 12, 2025
Spoiler alert: The answer is, you need both agents. 90% of SMB owners are already using AI to automate customer interactions. Technology is becoming more innovative with every passing day. One of the most exciting developments in technology is the rise of autonomous and assistive agents. Agents are running business operations smoothly with limited human oversight where tasks are executed flawlessly without lifting a finger.
SaaStr
MARCH 13, 2025
So leading SaaS growth stage VC fund Insight Partners surveyed 100+ of its top later-stage B2B companies to see how they did marketing and demand gen and pipeline creation in particular. What they learned: Marketing drives 48% of pipeline across B2B companies. Sales drives 33%. And Partners and Channel 15%. An interesting break-down. Not a shocker but useful to see this across 100+ leading B2B scale-ups.
Partners in Excellence
MARCH 13, 2025
The answer to the question, “Is AI that good, or are we that bad,” is resounding YES! To both. Everyday, we see great applications of AI, particularly when coupled with outstanding human based thinking. At the same time, I see endless examples where AI isn’t doing anything better, it isn’t outthinking sellers, it’s simply outperforming sellers in fundamentals.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
Martech
MARCH 12, 2025
Marketing budgets are doing two things right now tightening and transforming. With consumer spending power squeezed and C-suites scrutinizing every expense, businesses and the marketers who support them have come to a critical inflection point: adapt to inflation or watch your ROI evaporate. Simply cutting costs won’t cut it. As inflation stubbornly hovers at 3% and reports reveal consumers’ disposable income is up just 1.8% year over year the weakest pace since December 2022 busi
Sales Gravy
MARCH 25, 2025
Wes from Flower Mound, Texas, has a familiar challenge: how to attract more qualified B2B leads and convert them before they slip away. Hes already tried a variety of channels, including inside sales, social media, and email, but is struggling to ramp up both volume and quality. Below are the key insights from our conversation, along with practical strategies to multiply your lead count and build a system that secures face-to-face meetings with the right buyers.
Iannarino
MARCH 26, 2025
Discover how mastering strategic openings can elevate your sales game. Learn essential techniques to start strong and secure client trust from the very first meeting.
Salesforce
MARCH 6, 2025
Artificial intelligence (AI) is transforming customer interactions, but success isnt just about technology its about the people behind it. Building a team well-versed in Agentforce skills ensures that your AI investments deliver real value. Heres how were doing it at Salesforce, and how you can too. Consider Your Use Case It all starts with understanding your Agentforce use case.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
SaaStr
MARCH 16, 2025
Alex Rosenblatt was the first marketing hire and Chief Marketing Officer at Datadog, all the way through IPO and beyond. He spent over eight years scaling their marketing from zero to supporting a multi-billion dollar public company. Prior to Datadog, Alex held leadership positions at several high-growth SaaS companies and has a proven track record of building marketing engines that deliver consistent, measurable growth.
Partners in Excellence
MARCH 6, 2025
My feeds in social media are filled with Cheatsheets, Hacks, Templates—all sorts of tools. They attract lots of interest, lots of requests. People are looking for anything they can do to help them do their jobs, to find the shortcuts or secrets to success. I look at them, most are pretty good, there are always interesting ideas and approaches.
Martech
MARCH 6, 2025
In B2B, the account-based strategies that delivered results just a few years ago are now table stakes. In a world where buyers expect authentic, personalized experiences at every touchpoint, static target account lists, surface-level personalization and overreliance on third-party data no longer cut it. The truth is uncomfortable but necessary: Traditional ABM is becoming a commodity, not because it doesn’t work, but because everyone is doing it.
Sales Gravy
MARCH 2, 2025
If youve hung around me for longer than five minutes, youve heard me say that sales is about talking with people. The fact is, the more people you talk with, the more youll sell. The good news is that there are lots of people to talk with. The problem is, far too many salespeople have quit talking with people. Email Prospecting Has Suddenly Stop Working Instead they keep prospects and customers at arms length through asynchronous communication channels like email - especially when prospecting.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Understanding the Sales Force
MARCH 16, 2025
I believe that “24” was the best Television series I have ever watched. Although it ran from 2003-2010, long before streaming was a thing, no show was better situated for streaming and binge watching than “24.” My wife and I watched it for the first time a few years ago but we recently watched all eight seasons again. It was amazing to both of us that despite how much we loved “24” the first time we watched it, we didn’t remember any of it as we watched
Membrain
MARCH 16, 2025
Join us as we explore the complexities of B2B sales with Des McCluskey , Managing Partner of Padeda and former Sales Director at Johnson & Johnson. Des shares practical insights on building effective sales playbooks, the critical role of first-line sales leaders, and navigating complex sales cycles. Drawing from experience in medical devices, professional services, and financial services, he provides actionable strategies on sales enablement, coaching, and account management that sales leade
SaaStr
MARCH 23, 2025
5 Key Learnings from Scaling from 3 to 75 Go-To-Market Team Members in Less Than 12 Months The latest SaaStr CRO Confidential is out and Sam Blond did a great deep dive with Graham Mareno, VP of Worldwide Sales at Codeium. I really liked this one and wanted to write up a few more learnings. Codeium has emerged as one of the hottest AI startups, growing from 30 to 150 employees in just one year, with a valuation already exceeding $1 billion.
Partners in Excellence
MARCH 5, 2025
I speak with lots of leaders about their GTM strategies. My social channels are dominated by experts suggesting the GTM strategies. One of the things I’ve started doing is counting how many times they use the word, “Customer.” It’s surprising how seldom the word is used. When it is, it’s used in the context of the customer being the target of a set of strategies and activities.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Martech
MARCH 10, 2025
AI personalization is everywhere, but it’s not everything. Only humans can provide the genuine interaction and empathy to build lasting customer relationships. While AI can help identify your ideal customers, you must go old school to nurture them. “AI is a magnificent tool,” said Kyle Tudor, head of sales at Perfection and Custom, at last fall’s MarTech Conference. “But your customers are still human.
Sales Gravy
MARCH 9, 2025
No matter if you've had a great month, closed a big deal, or made it to the winner's circle at President's club, winning makes you more vulnerable to losing. A Winning Message for Sales Winners Last week I delivered a keynote at a large company's Presidents club event. It was fun! Great hotel. Tropical destination. People were upbeat and happy because they were celebrating success.
Salesforce
MARCH 5, 2025
Building strong customer relationships is at the heart of every successful business. For startups and small to medium-sized businesses (SMBs) , the challenge often lies in managing those relationships efficiently as the company grows. Enter the customer relationship management (CRM) manager a professional dedicated to ensuring your CRM strategy and tools work effectively to support your business goals.
Hubspot
MARCH 13, 2025
Why are revenue targets so hard to hit? According to a 2023 survey of over 450 sales leaders, 91% of their teams missed quota that year. And even with revenue up in 2024 , reps are still struggling to meet their sales goals. To shed some light on the matter, Ill offer my personal insights on why teams are missing their targets. In addition, I reached out to other sales experts to hear what they had to say about setting and meeting revenue goals so you can take home some best practices from their
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
SaaStr
MARCH 6, 2025
The Top 10 Product Leadership Lessons from Plaid’s and Brex’s Presidents Product leaders often ask me what it takes to build successful products in the age of AI, especially in fintech where the stakes are incredibly high. At SaaStr Annual we recently had the chance to do a dive deep with Jen Taylor (President, Plaid) and Karan Nangia (President, Brex) on this exact topic.
Iannarino
MARCH 5, 2025
Want to stand out, attract clients, and become an industry authority? Learn how personal branding services can turn you into the go-to expert.
Martech
MARCH 26, 2025
Imagine you’re sitting in a lunchtime webinar that promised “actionable” insights. Those insights are so “actionable” that you’re having trouble keeping your eyes open. Why? The topic isn’t all that fresh, or worse, it’s a disguised sales pitch. Now, imagine the panelists are talking with you instead of at you.
Sales Hacker
MARCH 21, 2025
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
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