How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2)

ClickFunnels

The post How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2) appeared first on ClickFunnels. For marketers, launching a new product can be equal parts thrilling and nerve-wracking. The hype behind launching a new product is hard to replicate.

Launch 206

Instacart launches shoppable ads

Martech

The post Instacart launches shoppable ads appeared first on MarTech. This week, grocery delivery and pickup platform Instacart announced the rollout of shoppable ads. Participants in the pilot program include Dove, PepsiCo, Mondelez International and S.Pellegrino. Video and display units.

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Microsoft Bing launched Page insights

Search Engine Land

After months of testing, the lightbulb icon in the Bing Search results are live for all. Please visit Search Engine Land for the full article

Launch 108

Samsung launches weeklong metaverse and NFT activation

Martech

Today, Samsung launches a weeklong “Discover Samsung” event, supported by NFTs and a scavenger hunt through their Discord community. Samsung launched their Discord community, or server, in June. Read next: 4 key strategies for NFT brand launches.

5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Join us on Sept. 13 at 9:30 am PT as Erika Bzdel, VP of Sales, and Craig Simons, Director of Marketing, discuss the virtual selling practices that every company should adopt, and how to succeed at selling in a hybrid world.

The importance of a campaign launch checklist

Heinz Marketing

One thing that really sticks out is the importance of preparing and planning to launch a campaign. Often times, if not documented, small but important details can slip through the cracks which can have a negative impact on the launch of your campaign. Why a campaign launch checklist?

Yoast SEO launches on Shopify

Search Engine Land

Like the WordPress version of the app, Shopify merchants can use it to optimize their products and posts to show in organic, non-shopping results. Please visit Search Engine Land for the full article

IHeartMedia launches metaverse hub iHeartLand in Fortnite

Martech

The post IHeartMedia launches metaverse hub iHeartLand in Fortnite appeared first on MarTech. This week, iHeartMedia debuted iHeartLand, a committed music and gaming space within the virtual online game Fortnite developed by Epic Games.

Launch 100

Salesforce launches pilot NFT cloud

Martech

The post Salesforce launches pilot NFT cloud appeared first on MarTech.

New Product Launch Plan: What To Do during Pre-launch, Launch, and Post-launch

CXL

No one is better at building anticipation ahead of a launch than Apple. New product launches trigger publicized spec leaks and reveal events draw crowds in the millions (over 2.7 You don’t have to create Apple-level hype to see a successful new product launch.

TransUnion launches TruAudience

Martech

Global information company TransUnion has announced the launch of TruAudience, a new suite of data solutions for marketers. As part of the launch, Tru Optik (which TransUnion acquired last year) becomes the TruAudience Data Marketplace.

Attentive launches Concierge SMS product

Martech

This week, Attentive launched a new conversational product for SMS called Attentive Concierge. The post Attentive launches Concierge SMS product appeared first on MarTech. It aims to drive commerce with personalized texts for each stage of the buyer’s journey. What it does.

Microsoft Advertising launches Cruise Ads

Search Engine Land

Cruise Ads don’t change the vertical-specific formula for Microsoft Advertising, but the consistency may help PPCs at agencies get them going for different clients. Please visit Search Engine Land for the full article

Yoast SEO to launch on Shopify

Search Engine Land

The well-known WordPress app will be available for Shopify merchants on Jan. 18, 2022. Please visit Search Engine Land for the full article

Launch 100

NBCUniversal launches comprehensive NBCUnified platform

Martech

At CES, NBCUniversal announced the launch of NBCUnified, a first-party identity platform that pulls together consumer data from across the company’s wide-ranging touchpoints, including premium video content, e-commerce, sports, subscriptions and theme parks.

ActionIQ rebrands and launches CX Hub

Martech

Enterprise customer data platform ActionIQ has announced the launch of a new product, CX Hub. The post ActionIQ rebrands and launches CX Hub appeared first on MarTech. The company has also rebranded as AIQ.

How to Deliver a Successful Product Launch

Salesforce

Now it’s time for the fun part: telling the world about this new innovation with a product launch. Salesforce defines a product launch as announcing a new offering to the public. So how do you deliver a great launch? How to create a marketing launch. Happy launching!

#WhyWeTrain: On Launching Your Career

Highspot

Through a rigorous curriculum, Year Up provides young adults with the professional and technical skills they need to launch successful careers. The post #WhyWeTrain: On Launching Your Career appeared first on Highspot.

Snowflake launches Retail Data Cloud

Martech

Snowflake today launched Retail Data Cloud, which allows retailers, manufacturers, distributors, CPG vendors, and industry technology providers to leverage their own data, access new data, and securely collaborate across the retail industry.

The Trade Desk launches OpenPath

Martech

Today, the Trade Desk announced the launch of OpenPath, which allows publishers the ability to integrate directly with their DSP, gaining direct access to premium publishers as an alternative to Google Open Bidding. The post The Trade Desk launches OpenPath appeared first on MarTech.

How to Build a Product Launch Strategy

ConversionXL

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase.

DuckDuckGo to launch a desktop browser

Search Engine Land

That’s one more Chrome alternative that won’t support FLoC. Please visit Search Engine Land for the full article

YouTube launching new search insights tool

Search Engine Land

You can now research what YouTube users, and your own viewers, are searching for, to find content gaps and create more relevant videos

How To Launch a Product in 7 Steps

Capterra Sales & Marketing Software

The post How To Launch a Product in 7 Steps appeared first on Capterra. You’ve come up with a million dollar idea for a successful product, your teams are hard at work bringing it to reality, and now you’re ready to launch and rake in the sales, right? Set SMART goals ahead of launch.

4 key strategies for NFT brand launches

Martech

Marketers understand the value in implementing new technology like non-fungible tokens (NFTs) to launch campaigns, especially to pull in younger audiences. NFTs can help introduce a new logo, or a new product launch, said Sun.

Launch 104

Twilio launches new automation platform

Martech

Twilio, the customer communications service company, has announced the launch of a new component of its Customer Engagement Platform, Twilio Engage. The post Twilio launches new automation platform appeared first on MarTech.

Google finally launches revamped Partners program

Search Engine Land

After nearly two years, the new Partners program requirements have taken effect and Google will notify all Partners of their current status. Please visit Search Engine Land for the full article

DoubleVerify launches contextual advertising solution

Martech

DoubleVerify, the platform known for supporting ad viewability and brand safety and combatting ad fraud this week launched Custom Contextual targeting for its DV Publisher Suite. The post DoubleVerify launches contextual advertising solution appeared first on MarTech.

Google Ads launches manager account dashboards

Search Engine Land

Google also announced five improvements that should make your dashboards faster and easier to use

Google launches new Google Analytics 4 home page

Search Engine Land

The new GA 4 home page provides more personalized content, the company says. Please visit Search Engine Land for the full article

Google launches Google Business Profiles calls API

Search Engine Land

Businesses can pull call history data from this API and into their CRM software. Please visit Search Engine Land for the full article

Google Search Console launches desktop page experience report

Search Engine Land

We now have a tool from Google to see how well our desktop URLs do with page experience. Please visit Search Engine Land for the full article

Launch 107

Perion launches cookieless identity solution

Martech

The post Perion launches cookieless identity solution appeared first on MarTech.

Deepcrawl launches technical SEO app for Wix

Search Engine Land

Wix’s SEO efforts continue with an app for SMEs that costs $7 per month. Please visit Search Engine Land for the full article

Google launches ‘Shops’ section in mobile search results

Search Engine Land

The Shops section shows three to ten retailers based on their organic search rankings. Please visit Search Engine Land for the full article

Marriott launches its own media retail network

Martech

Marriott International is launching a retail media network to give advertisers access to the hotel chain’s guests. The post Marriott launches its own media retail network appeared first on MarTech.

WordPress 5.9 launches with full site editing

Search Engine Land

WordPress makes enhancements to the block editor and stretches no code capabilities in this new release. Please visit Search Engine Land for the full article

Google launches revamped Search Ads 360

Search Engine Land

The new Search Ads 360 supports Performance Max and Discovery campaigns, includes a refreshed UI and greater support for other search engines. Please visit Search Engine Land for the full article

Comscore launches new cross-platform measurement solution

Martech

Comscore had previously launched Comscore Campaign Ratings which offered video campaign performance metrics across TV, OTT, desktop and mobile channels. The post Comscore launches new cross-platform measurement solution appeared first on MarTech.

Dear SaaStr: Is Launching Your SaaS Product Too Early Really A Big Issue?

SaaStr

Dear SaaStr: Is Launching Your SaaS Product Too Early Really A Big Issue? Launch too quickly, you burn your earliest and often most passionate users and fans. But I also launched too early for a practical reason. The product really didn’t quite work yet when we launched.