article thumbnail

How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2)

ClickFunnels

The post How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2) appeared first on ClickFunnels. For marketers, launching a new product can be equal parts thrilling and nerve-wracking. The hype behind launching a new product is hard to replicate.

Launch 206
article thumbnail

Lotame launches first-party data accelerator

Martech

Data and identity solutions company Lotame has launched Spherical, a first-party data accelerator. Lotame also announced an impressive list of CDPs integrated with Spherical from the launch: BlueConic, Meiro, mParticle, Rudderstack, Salesforce, Simon Data, Tealium and Treasure Data.

Launch 82
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

G2 launches Market Intelligence dashboard

Martech

G2, the software and services review site, has launched G2 Market Intelligence, an interactive dashboard giving software vendors increased visibility into the data G2 gathers about in-market software purchasers. The post G2 launches Market Intelligence dashboard appeared first on MarTech.

Launch 86
article thumbnail

Instacart launches shoppable ads

Martech

The post Instacart launches shoppable ads appeared first on MarTech. This week, grocery delivery and pickup platform Instacart announced the rollout of shoppable ads. Participants in the pilot program include Dove, PepsiCo, Mondelez International and S.Pellegrino. Video and display units.

Launch 86
article thumbnail

3 Mistakes Organizations Make While Developing ABM Programs

While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.

article thumbnail

Google launches new Google Search status dashboard

Search Engine Land

Google has launched a new status dashboard, this dashboard is for Google Search at status.search.google.com. The post Google launches new Google Search status dashboard appeared first on Search Engine Land.

Launch 83
article thumbnail

The importance of a campaign launch checklist

Heinz Marketing

One thing that really sticks out is the importance of preparing and planning to launch a campaign. Often times, if not documented, small but important details can slip through the cracks which can have a negative impact on the launch of your campaign. Why a campaign launch checklist?

article thumbnail

Walmart launches Roblox metaverse experiences

Martech

At launch all verch will be available through meaningful discovery, for instance by going to the top of Electric Island and playing the dance-off challenge. The post Walmart launches Roblox metaverse experiences appeared first on MarTech.

Launch 77
article thumbnail

Microsoft Bing launched Page insights

Search Engine Land

After months of testing, the lightbulb icon in the Bing Search results are live for all. Please visit Search Engine Land for the full article

Launch 113
article thumbnail

Salesforce launches pilot NFT cloud

Martech

The post Salesforce launches pilot NFT cloud appeared first on MarTech.

Launch 87
article thumbnail

What We Learned From Our Own Data-Driven ABM Strategy

ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy. In this eBook, we will reveal the good and the bad from our own campaign and highlight some key takeaways on how to improve your ABM strategies moving forward.

article thumbnail

Google launches automated vehicle ads

Search Engine Land

This new format uses vehicle data feeds in Google Merchant Center to match users’ searches with ads. Please visit Search Engine Land for the full article

Launch 98
article thumbnail

Yoast SEO launches on Shopify

Search Engine Land

Like the WordPress version of the app, Shopify merchants can use it to optimize their products and posts to show in organic, non-shopping results. Please visit Search Engine Land for the full article

Launch 98
article thumbnail

LiveIntent launches Identity Enrichment on Salesforce AppExchange

Martech

Salesforce also launched a new experience for their AppExchange earlier this year, improving the ability for marketers to find what they want on the app marketplace. The post LiveIntent launches Identity Enrichment on Salesforce AppExchange appeared first on MarTech.

Launch 75
article thumbnail

TransUnion launches TruAudience

Martech

Global information company TransUnion has announced the launch of TruAudience, a new suite of data solutions for marketers. As part of the launch, Tru Optik (which TransUnion acquired last year) becomes the TruAudience Data Marketplace.

Launch 73
article thumbnail

5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Join us on Sept. 13 at 9:30 am PT as Erika Bzdel, VP of Sales, and Craig Simons, Director of Marketing, discuss the virtual selling practices that every company should adopt, and how to succeed at selling in a hybrid world.

article thumbnail

#WhyWeTrain: On Launching Your Career

Highspot

Through a rigorous curriculum, Year Up provides young adults with the professional and technical skills they need to launch successful careers. The post #WhyWeTrain: On Launching Your Career appeared first on Highspot.

Launch 83
article thumbnail

How PMC launched its CDP strategy

Martech

The post How PMC launched its CDP strategy appeared first on MarTech. With the ambiguity around the future of cookies, Penske Media Corporation (PMC) wanted to be certain what its next move was regarding a first-party data solution.

Launch 84
article thumbnail

Samsung launches weeklong metaverse and NFT activation

Martech

Today, Samsung launches a weeklong “Discover Samsung” event, supported by NFTs and a scavenger hunt through their Discord community. Samsung launched their Discord community, or server, in June. Read next: 4 key strategies for NFT brand launches.

Launch 81
article thumbnail

Attentive launches Concierge SMS product

Martech

This week, Attentive launched a new conversational product for SMS called Attentive Concierge. The post Attentive launches Concierge SMS product appeared first on MarTech. It aims to drive commerce with personalized texts for each stage of the buyer’s journey. What it does.

Launch 70
article thumbnail

IHeartMedia launches metaverse hub iHeartLand in Fortnite

Martech

The post IHeartMedia launches metaverse hub iHeartLand in Fortnite appeared first on MarTech. This week, iHeartMedia debuted iHeartLand, a committed music and gaming space within the virtual online game Fortnite developed by Epic Games.

Launch 89
article thumbnail

PolyientX launches self-service NFT platform

Martech

Next month, Web3 tech company PolyientX will launch a platform designed to help creators without a coding background or knowledge of NFT technology deliver rewards to customers. Dig deeper: Salesforce launches pilot NFT cloud.

Launch 72
article thumbnail

TikTok has launched an in-app ecommerce feature

Search Engine Land

In addition to its most recent shopping features , TikTok has just launched TikTok Shop, where users can now make purchases directly through the app. The post TikTok has launched an in-app ecommerce feature appeared first on Search Engine Land.

article thumbnail

NBCUniversal launches comprehensive NBCUnified platform

Martech

At CES, NBCUniversal announced the launch of NBCUnified, a first-party identity platform that pulls together consumer data from across the company’s wide-ranging touchpoints, including premium video content, e-commerce, sports, subscriptions and theme parks.

Launch 79
article thumbnail

How To Launch a Product in 7 Steps

Capterra Sales & Marketing Software

The post How To Launch a Product in 7 Steps appeared first on Capterra. You’ve come up with a million dollar idea for a successful product, your teams are hard at work bringing it to reality, and now you’re ready to launch and rake in the sales, right? Set SMART goals ahead of launch.

Launch 52
article thumbnail

How PMC launched its CDP strategy

Search Engine Land

The post How PMC launched its CDP strategy appeared first on Search Engine Land. With the ambiguity around the future of cookies, Penske Media Corporation (PMC) wanted to be certain what its next move was regarding a first-party data solution.

Launch 74
article thumbnail

How to Deliver a Successful Product Launch

Salesforce

Now it’s time for the fun part: telling the world about this new innovation with a product launch. Salesforce defines a product launch as announcing a new offering to the public. So how do you deliver a great launch? How to create a marketing launch. Happy launching!

Launch 80
article thumbnail

Drift launches features to support sales teams

Martech

The post Drift launches features to support sales teams appeared first on MarTech.

Launch 72
article thumbnail

Google launches new content suitability center in Google Ads

Search Engine Land

Google has launched a new content suitability center in Google Ads where you can manage your suitability settings for all campaigns on YouTube and the Google Display Network. ” The post Google launches new content suitability center in Google Ads appeared first on Search Engine Land.

Launch 97
article thumbnail

The Trade Desk launches OpenPath

Martech

Today, the Trade Desk announced the launch of OpenPath, which allows publishers the ability to integrate directly with their DSP, gaining direct access to premium publishers as an alternative to Google Open Bidding. The post The Trade Desk launches OpenPath appeared first on MarTech.

Launch 70
article thumbnail

Microsoft Advertising launches Cruise Ads

Search Engine Land

Cruise Ads don’t change the vertical-specific formula for Microsoft Advertising, but the consistency may help PPCs at agencies get them going for different clients. Please visit Search Engine Land for the full article

Launch 78
article thumbnail

New Product Launch Plan: What To Do during Pre-launch, Launch, and Post-launch

CXL

No one is better at building anticipation ahead of a launch than Apple. New product launches trigger publicized spec leaks and reveal events draw crowds in the millions (over 2.7 You don’t have to create Apple-level hype to see a successful new product launch.

Launch 87
article thumbnail

Snowflake launches Retail Data Cloud

Martech

Snowflake today launched Retail Data Cloud, which allows retailers, manufacturers, distributors, CPG vendors, and industry technology providers to leverage their own data, access new data, and securely collaborate across the retail industry.

Retail 66
article thumbnail

4 key strategies for NFT brand launches

Martech

Marketers understand the value in implementing new technology like non-fungible tokens (NFTs) to launch campaigns, especially to pull in younger audiences. NFTs can help introduce a new logo, or a new product launch, said Sun.

Launch 94
article thumbnail

Twitter has launched 3 new ad targeting options

Search Engine Land

Twitter has just launched new ad targeting options, including a new ‘Conversions’ objective they originally announced back in August. Dynamic Product Ads were initially launched in 2016 (a version at least).

article thumbnail

Yoast SEO to launch on Shopify

Search Engine Land

The well-known WordPress app will be available for Shopify merchants on Jan. 18, 2022. Please visit Search Engine Land for the full article

Launch 107
article thumbnail

LG web3 partnership launches immersive experiences on TVs

Martech

The post LG web3 partnership launches immersive experiences on TVs appeared first on MarTech. At CES, 3D cloud streaming platform Oorbit announced a partnership with LG Electronics, allowing users to engage in immersive experiences on LG TV sets.

Launch 70
article thumbnail

ActionIQ rebrands and launches CX Hub

Martech

Enterprise customer data platform ActionIQ has announced the launch of a new product, CX Hub. The post ActionIQ rebrands and launches CX Hub appeared first on MarTech. The company has also rebranded as AIQ.

Launch 78
article thumbnail

DoubleVerify launches contextual advertising solution

Martech

DoubleVerify, the platform known for supporting ad viewability and brand safety and combatting ad fraud this week launched Custom Contextual targeting for its DV Publisher Suite. The post DoubleVerify launches contextual advertising solution appeared first on MarTech.

Launch 72
article thumbnail

Twilio launches new automation platform

Martech

Twilio, the customer communications service company, has announced the launch of a new component of its Customer Engagement Platform, Twilio Engage. The post Twilio launches new automation platform appeared first on MarTech.

Launch 73