Trending Articles

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How Good is Your Team at Prospecting for New Leads?

Anthony Cole Training

As sales manager, business line leader, or CEO, is your team finding, qualifying and closing as much business as you think they should? Most say "No" when we ask that question, which means that something in your client outreach and sales process has to change. And that change, we believe, starts at the very beginning. The call or outreach to set up an appointment is key.

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How to Recover Lost Clients: Proven Strategies for Sales Success

Iannarino

Losing a client can feel like a major setback, but with the right strategies, you can win them back and strengthen your business relationships.

Clients 185
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Help Your Team with Cross-Selling & Up-Selling Strategies

Anthony Cole Training

The concept of cross-selling tends to evoke skepticism and wariness. Over time, this skepticism has arisen due to some individuals with good intentions although accompanied by undesirable practices. Pushing product is often another term used for cross-selling & up-selling strategies. Let’s explore why this skepticism about cross-selling exists.

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Why Investing in Quality Sales Reps Is Crucial for Your Business Success

Iannarino

In the high-stakes world of sales, the decision between cost-cutting and quality hiring can make or break your business.

Sales 254
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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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Transform Your Sales Strategy With Predictive Sales AI Technology

Veloxy

The Predictive AI Market is estimated to reach $108.0 billion by 2033. This remarkable growth underscores the critical role of AI in driving innovation and efficiency across industries. As businesses strive to stay competitive, investing in predictive AI solutions is essential for enhanced decision-making and operational efficiency. When your sales team is stuck with an overflowing pipeline of non-converting opportunities, you know how crucial it is to prioritize the right leads.

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Microsoft confirms Reddit blocked Bing Search

Search Engine Land

Reddit has updated its robots.txt file, preventing Bing and many other search engines from crawling the site. “Bing stopped crawling Reddit after they implemented their updated robots.txt file on July 1, which prohibits all crawling of their site,” a Microsoft representative told Search Engine Land. What happened. On July 1, 2024, Reddit updated its robots.txt file preventing many search engines and AI tools from crawling the site.

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Mastering the Modern Sales Approach: Expert Strategies for Success in a Changing Market

Iannarino

Discover why your clients are seeking a different type of salesperson and how you can adapt to meet their evolving needs.

Clients 256
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How does AI fit into marketing campaigns?

Martech

Lately, it seems like everyone is focused on AI. To summarize what I’ve read: AI is the panacea; problems will cease to exist and we’ll be more productive than ever if we just use AI. The reality is that, at least in marketing, AI is not new. We’ve been using it for years and its use continues to grow as new opportunities for automation appear with each advancement in AI capabilities.

Campaign 119
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Google scraps plans to kill third-party cookies in Chrome

Search Engine Land

Google is reversing course and won’t phase out third-party cookies in Chrome as previously planned, instead opting for a new approach that gives users more control, the company announced today. Why we care. This decision marks a significant shift in Google’s privacy strategy and will come as a relief to many in the advertising industry who have been scrambling to prepare for a cookieless future.

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Dear SaaStr: How Do You Draw The Line Between Founder and First Employee?

SaaStr

Dear SaaStr: How Do You Draw The Line Between Founder and First Employee? I’d suggest if you’re not sure where to draw the line … maybe don’t. It should be obvious. Founders are “there” before there is anything. Before a name. Before a product idea, usually. Before a URL, a line of code. Anything. And they take 100.0000% of the risk. And have $0.00 in salary.

Launch 104
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Dead & Company at Sphere Las Vegas

David Meerman Scott

Seeing my favorite band at the most technologically advanced music venue in the world was an exhilarating, fascinating, exciting, and just a little frustrating experience. Bobby Weir and Mickey Hart are cementing their legacy by continuing to innovate while performing a Grateful Dead songbook that was mostly written over 50 years ago.

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The Ultimate Guide to Waking Up Early for Maximum Productivity

Iannarino

Discover how waking up early can transform your productivity and well-being, and learn practical tips to make it a habit.

Product 232
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How to put marketing data into meaningful context

Martech

To business executives and marketing professionals, everything is numbers. Watch the news and pay attention to when a broadcaster states a number. Reading, seeing or hearing numbers is easy. Blindly repeating them is easy. What’s hard is validating the data, understanding it and then putting it into a meaningful, useable format. Context matters in data analysis “Numbers out of context are just numbers!

Campaign 114
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How to manage SEO campaigns during economic downturns

Search Engine Land

Economic downturns create uncertainty and changes in user behavior that impact markets and forecasts. They also affect the approach and resources allocated to marketing activities. Because no two recessions or economic downsturns are the same, marketers operate in uncharted waters every time one occurs. This article can help marketers manage SEO campaigns and show the value of their efforts despite a recession, during periods of market uncertainty, or during periods when external factors greatly

Campaign 110
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Top 10 Mistakes I See New VP of Sales Make The First Week on the Job

SaaStr

So lately I’ve watched a lot of new VPs of Sales crash and burn when they start. Is it their fault? The CEO’s? The VCs? It really doesn’t matter in the end. One thing I do know is a lot of mistakes are avoidable. You’re going to possibly laugh at a few, but here are the Top 10 Mistakes I’ve Seen New VPs of Sales Make The First Week on the Job.

GTM 110
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Where’s The Customer?

Partners in Excellence

In the press of developing and executing our GTM strategies, there’s a tendency to be preoccupied with our own organizations, products, goals. It’s easy to understand how that happens, and it happens to all of us. But over time, it’s easy to get distracted. We get focused on our actions. More marketing programs, more outreach, higher levels of activity, more pipeline, and on and on.

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Why traditional marketing systems can’t keep up with AI and what to do about it

Martech

Over the course of 150 years, manufacturing evolved from relying on skilled artisans and craftsmen to automated, computer-driven, flexible manufacturing systems. Marketing will do the same in less than 50 years as AI radically shifts the paradigm for markers. However, if marketers fail to adjust their overall marketing systems, productivity gains from AI can easily be lost.

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How to recover from Google Ads performance drops

Search Engine Land

When managed effectively, Google Ads campaigns can significantly boost your online presence and drive business results. However, even well-planned campaigns can experience unexpected performance drops. This guide will help you understand why these drops occur, how to identify and address them quickly and implement strategies to prevent future issues.

CTR 105
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Does SEO Still Work? Our Data Says “Yes But”

SaaStr

Does SEO still work? As someone who has written relatively highly cited, highly linked, highly read, etc. content since 2011 … I’ll say … “Yes But” Yes But What do I mean? Well yes content marketing and SEO still clearly are the magic and miracles of the internet. Google and now other GPT-related engines will find your content on their own, and if it’s truly high value, ultimately promote it for you.

Promote 111
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The Best and Worst Ways to Help Your Salespeople Succeed, According to Research

Membrain

As sales leaders, we invest in a wide variety of measures to help our salespeople perform better. Sales strategy , training, coaching , managing, incentives, process , culture, discipline, compensation: All aimed at getting salespeople to engage in the behaviors that lead to success.

Process 81
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How to Displace Competitors in B2B Sales: Proven Strategies for Sales Success

Iannarino

Discover the secrets to effortlessly displacing your competitors and achieving sales success with these proven strategies.

B2B 197
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Third-party cookies will not be deprecated from Chrome

Martech

Google said yesterday that it will not deprecate third-party cookies in the Chrome browser, an about face that has left the advertising industry stunned. It will, however, continue to develop Privacy Sandbox alternatives, enabling Chrome users to make an informed choice about whether or not to accept cookies when browsing. The U.K.’s Information Commissioner’s Office (ICO), which had said Google could not deprecate cookies until it met a long list of concerns, said: We are disappoint

Growth 103
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Could AI eventually make SEO obsolete?

Search Engine Land

The short answer is, “no.” Perhaps a more relevant question is: Could AI render human SEO analysis and actions redundant? In other words, will AI eventually replace your job? Early analysis suggests that AI still falls short, particularly in technical SEO analysis. While this study primarily used basic prompts, some users report better results with more detailed prompt crafting.

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5 Interesting Learnings from Crowdstrike at $3.65 Billion in ARR

SaaStr

So many outside of cybersecurity had barely heard of Crowdstrike before … it took down a big chunk of the Internet the other day. 12-hour timelapse of American Airlines, Delta, and United plane traffic after what was likely the biggest IT outage in history forced a nationwide ground stop of the three airlines. pic.twitter.com/wwcQeiEtVe — Colin McCarthy (@US_Stormwatch) July 19, 2024 But you should have.

Growth 95
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A Malaise, “I Don’t Care….”

Partners in Excellence

This is one of those more reflective posts. I don’t know that I have solutions or ideas about what we might do. I’m not even sure if I understand the issue or the problem. I’ve written a little bit about it before, “Something’s Happening Here…” But I find more people talking to me about this issue, with the same confusion.

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The Impact of Daily Choices on Your Health, Wealth, and Relationships

Iannarino

Every decision you make shapes your future, whether you realize it or not. The quality of your life is determined by the choices you make.

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The Battle of the Authoring Tools: A 10-Point Comparison for Picking the Right One

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

There are plenty of great authoring tools for developing eLearning, but the one you select could directly impact your course's outcomes. Depending upon your learners’ needs and your organization’s performance goals, you could be overlooking considerations that impact the both effectiveness of your courses and how long it takes to finish them. From general capabilities to specific workflow structures, some aspects are critical when it comes to learning objectives and deadlines.

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Planting seeds and building trust in a world of overnight wins

Martech

There’s a comforting truth to the adage, “Good things come to those who wait.” But waiting often feels synonymous with missing out. Passive waiting offers little in today’s fast-paced world. The key lies in planting seeds. This is about taking action while acknowledging the role of time. Not all seeds will flourish; some may wither and success is never guaranteed.

Trust 106
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OpenAI starts testing SearchGPT prototype, here’s what it looks like

Search Engine Land

OpenAI today announced SearchGPT, its long-awaited search product. SearchGPT is a “temporary prototype” and limited to just 10,000 users and publishers at launch. OpenAI plans to integrate the “best” parts of the new search features directly within ChatGPT in the future. How SearchGPT works. SearchGPT responds to queries using its AI models plus information pulled from the web.

Launch 99
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How to Hit $20M ARR in Just 2 Years with Secureframe’s CEO and Lightspeed Venture Partners

SaaStr

Going from $1M to $20M in ARR in just two years isn’t for the faint of heart. Shrav Mehta, Founder and CEO of Secureframe, talks with Lisa Han, Partner at Lightspeed Venture Partners, about the lessons learned from this journey. Metrics, Metrics, Metrics The first thing Secureframe thinks about is metrics. If you don’t know your key company or North Star metrics, talk to your investors or other experts to figure out what they should be.

GTM 100
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“Did You Get My Last Email…….”

Partners in Excellence

Our inboxes, social feeds, text messages, voicemail (does anyone use it anymore), are filled with outreaches. If your experience is anything like mine, 99.9% are a pure waste. Poorly targeted, personalized in the most impersonal manner, AI authored. The volume grows. Fortunately I’ve trained my spam filters to take out a lot, but inevitably a few sneak through.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con