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Reminder – Google is enforcing stricter rules for consumer finance ad targeting

Search Engine Land

Google’s “credit in personalized ads” policy will be broadened to include “consumer finance in personalized ads.” This update strengthens our ongoing efforts to protect consumers, expanding our credit in personalized ads policy to additional consumer finance ad categories in the US and Canada.” Act now to avoid disruptions.

Finance 107
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Selling Finance Products – 5 x Effective Tips

The 5% Institute

Selling finance products can sometimes feel a bit harder than selling other product types. Generally, when selling finance products, you’re selling the invisible; an intangible outcome products and results that’ll benefit them financially. Selling Finance Products – 5 x Effective Tips. Tip #3 – Don’t Present Too Early.

Finance 138
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Google policy update will restrict consumer finance ad targeting

Search Engine Land

Google’s “credit in personalized ads” policy will be broadened to include “consumer finance in personalized ads.” ” “We’ve long had personalized ads policies that prohibit advertisers from targeting people on the basis of sensitive categories.

Finance 107
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The Top 10 Important Finance Mistakes First Time Founders Make

SaaStr

Take a read if you are still running finance yourself, or just have an part-time outsourced resource. In the old days, we didn’t have to worry about finance too much. SaaS accounting and finance has gotten pretty complicated, and the impacts of getting it wrong have gone up substantially. Accounting and Finance.

Finance 128
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Finance Mistakes Small Businesses Should Avoid

Sales Pop!

Working with firms or finance experts that offer business accounting services is in their best interest. Experienced business accountants and finance experts know how to keep a company’s finances to avoid the money mistakes that small business owners tend to make.

Finance 52
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The Secrets to Aligning GTM Teams & Finance to Scale by 10X with Subskribe Founder Prakash Raina and Okta VP Finance Leslie Hui (Video)

SaaStr

What is the secret to aligning go-to-market teams and finance teams? Prakash Raina, Co-Founder of Subskribe, and Leslie Hui, VP of Accounting Operations and Finance Transformation at Okta, break down the secrets to unifying SaaS teams, processes, and systems. The secret to aligning GTM & finance teams. Prakash Raina.

Finance 74
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How To Settle Your Finances This Year

Sales Pop!

It’s a new year, and with a new year comes new goals, and for many of us these goals include tackling our finances. The last few years have been pretty rough on most of us, even if we have been stringent with our finances. However, now it is time to settle your finances, and figure out how you can better manage your funds.

Finance 52