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2022 Predictions: E-commerce everywhere

Martech

Next year, e-commerce will be a driving force in how marketers engage with customers. E-commerce strategies will penetrate channels like TV, social media and in-store experience, to a greater extent than marketers could have imagined. The future of e-commerce will be driven by personalization.

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8 B2B e-Commerce Trends to Prepare for in 2024 

The Digital Technology

In the digital world, e-commerce plays a major role in all kinds of business. This e-commerce platform runs as two models as business-to-customer (B2C) and business-to-business (B2B) models. Customers prefer online platforms for purchasing to traditional purchase methods. This article […]

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How Generative AI is Transforming E-Commerce

G2

Learn why generative AI is the future of e-commerce and the advantages adopting it can offer your commerce-driving team. Generative AI is here to stay.

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Four Easy but Powerful E-commerce Link Building Strategies

G2

Link building for e-commerce can be challenging, but it doesn't have to be. We all know that link building can benefit e-commerce stores , but many recommended link building methods online require significant time and effort.

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Google launches new report that flags checkout issues on e-commerce sites

Search Engine Land

The Checkout Journey report displays the count and percentage of users who initiated checkout on your e-commerce site or app and successfully and then completed each subsequent step in the checkout process. The post Google launches new report that flags checkout issues on e-commerce sites appeared first on Search Engine Land.

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Prime Day contributed to significant e-commerce growth this year

Martech

Surging e-commerce sales with this year’s promotions show that despite inflation and competing costs like higher gas prices and travel, online shoppers are ready to take advantage of deals in a number of product categories. The biggest discounts offered by e-commerce sellers during Prime Day were toys (15% discount) and apparel (12%).

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11 Key E-commerce Challenges and How to Solve Them

G2

Growth in the e-commerce space has provided customers with more convenience and purchasing options than ever before. E-commerce offers many benefits to companies to help them succeed in the digital economy.