Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic
ConversionXL
SEPTEMBER 24, 2020
Similar conditions means the same time of the day, same bid (although bid prices vary), same length of time, etc. If these ads don’t bring in customers who buy at full price, you’re spending money that you won’t get back. Recommended reading: Mission ImposSERPble 2: User Intent and Click Through Rates.
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