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How To Get Started With Email Segmentation

Salesforce

MARCH 7, 2024

If it’s wintertime, a clothing retailer might segment their audience by sending promotions to customers in extra cold regions. Shoppers in Alaska during November are likely more interested in down coats than shoppers in Miami, right? Retain loyal customers? A marketer gathers, analyzes, and acts on data. No more code required.

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Objectives and Key Results Customer Relationship Management SQL A/B testing 114
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