Remove Cross-sell Remove Finance Remove High impact Remove X-functional
article thumbnail

CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

It’s not which variant collects more email addresses, it’s which variant sells more books. Pay them upfront so they don’t try to say X to get the money. Summary: Find opps, estimate impact, dig into results, take testing further. Joanna Wiebe: How to Be Specific: From-the-Trenches Lessons in High-Converting Copy.

Growth 86
article thumbnail

Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures (Video + Transcript)

SaaStr

I began my career in new product development and starting in 2011 got really excited about the high growth phase of a company. I was on the product team and saw this opportunity for us to work more cross functionally across the company and focus heavily on retention and monetization. You’re going to pay a little bit more.

Price 40