17 Obscure Persuasion Techniques for Conversion Optimization
ConversionXL
JANUARY 5, 2016
Any incentive you offer can potentially change your visitors’ motivation from intrinsic to extrinsic, meaning their buying and use becomes dependent on the incentive. How to Use It: If you are in a market with stiff competition, encourage comparison (price, product features, packaging, etc.) whenever possible. via Copyblogger).
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