Remove Proposal Writing Remove Prospecting Remove Teamwork
article thumbnail

Soft Skills Training for Sales Teams: A Step-by-Step Guide

Highspot

In sales, interpersonal skills, such as empathy, patience, and EQ, shape how reps communicate effectively with prospects, handle objections with care, and build meaningful customer relationships. In other words, hard skills guide what sales reps sell, and soft skills determine how they sell to prospects.