Remove 2023 Remove Account management Remove Cross-sell Remove SPIN cycle
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Top 12 2022 B2B Marketing Trends to Watch

Heinz Marketing

And as marketing programs become more complex, it’s far more important to create seamless cross-channel campaigns that break through siloed teams. How the marketing, sales and customer/account management teams work together is also critical to success. Target Account Precision. Who do you sell to?

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