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This day in search marketing history: March 11

Search Engine Land

Google officially acquires DoubleClick In 2008, the European Commission approved Google’s acquisition of DoubleClick, valued at $3.1 The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in intermediation in online advertising markets.”

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Understanding How Does a Digital Marketing Agency Make Money

Lead Fuze

Comprehending how a digital marketing agency gains income is imperative for sales representatives, recruiters, startups, marketers and entrepreneurs. Cross-promotion: Promote each other’s products or services through various channels like social media platforms, email newsletters, etc., Read more at AdAge.