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Lead Generation for Accounting Firms: The Full Guide

Lead Fuze

The first thing an accountant has to set is their niche. Conferences (related to their niche). Seminars (related to their niche). It offers: Website development (offers include: Essential/ Niche/ Custom). Niche Development For Accounting Practices. Choose your niche for lead generation. Content marketing.

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Crossing the Chasm by Geoffrey Moore

The Lost Book of Sales

Once we force the competitor out of our targeted niche markets (secure the beachhead), then we will move out to take over adjacent market segments (districts of France) on the way toward overall market domination (the liberation of Western Europe). This can only happen if the sales effort is focused on a single niche market.