article thumbnail

Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

Where and how you engage depends on who your target market is and how ready individuals in those groups are to hear your “pitch.”. In addition to Title and Meta tags that you see on the SERP, there are also other visual extras like images, authors, video, events, products etc – all these are collectively called rich snippets.

CTR 111
article thumbnail

Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

Where you’ll engage and how will depend on who your target market is & where the individuals who are in these groups are at in terms of readiness to hear your “pitch”. As a by-product, they also expect different kind of content to fit within the culture of the platform. Adding Rich Snippets To Improve Visibility In Crowded SERPS.

CTR 116