Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic
ConversionXL
SEPTEMBER 24, 2020
How can you expect to get referrals or understand what prospects will click if you’re just guessing? You may notice the second ad group is for “Discounts,” so even if the conversions are good, the profit margin is less. Recommended reading: Mission ImposSERPble 2: User Intent and Click Through Rates.
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