Remove Contact Remove Hawaii Remove Objectives and Key Results Remove Territory
article thumbnail

How to Run Effective Online Sweepstakes Campaigns

ConversionXL

Objectives. Dodge brilliantly leveraged their NASCAR sponsorship to sell more cars and and built a database of new sales leads from the Northeast region. They ran an geo-targeted (Northeast region) sweepstakes campaign on a mini-site. Results: 24% increase in subscriber list. 45% registration rate. 28% referral rate.

article thumbnail

8 major email marketing mistakes and how to avoid them

Martech

Your objective is not to personalize your email campaigns and lifecycle messages. Rather, your objective is to enhance your customer’s experience with your brand. Use your testing results to improve each tactic. How you measure success is a key part of this equation. Optimize and move on. Mistake #5.

article thumbnail

The 12 Best AI Assistants for Sales Teams

Hubspot

That included acquiring more contacts, accurately pushing data into systems, and creating a smoother sales engine. AI provides insights into sales performance and key metrics for data-driven decision-making. MRP's use of data-driven insights and predictive analytics resulted in: Identifying receptive accounts. The result?