Top 12 2022 B2B Marketing Trends to Watch
Heinz Marketing
JANUARY 13, 2022
Get out of the spin cycle of more. You can eliminate the lead object in CRM if you want. Instead of tons of new leads, focus on conversion rates and sales pipeline velocity. Prioritize programs and use language that demonstrates a tight understanding of the business and your addressable market. It’s a balance, not a transition.
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