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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

impressions, CTR, conversions, profitability), increase the budget and roll them out to more people to see. However, if the ad that’s slipping in CTR is a killer at converting, it might be unwise to dump it until it’s under a 1% CTR. Other social networks. High number of impressions and a solid CTR rate?

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Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

Once you’ve found some ads convert reasonably well given the whole picture (impressions, CTR, Conversions, profitability), increase the budget & roll them out to more people to see. However, if the ad’s that slipping in CTR is killer at converting, it might not be wise to dump it until it’s under a 1% CTR.

CTR 116