7 Keyword Research Mistakes That Stifle Your SEO Strategy
Hubspot
MARCH 22, 2012
Research from Optify shows that websites that appear in listing position 1 in Google had an average click-through rate (CTR) of 36.4%. It drops to a CTR of 12% in position 2 , and a 9.5% CTR for position 3. And if you're a local or regional business, get proactive with geographic search terms.
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