B2B Marketing Attribution: Models, Tools, and Processes
ConversionXL
OCTOBER 22, 2018
This lets you determine that to close Company X, prospects touched Adwords, branded search, attended events, and interacted with Social Ad campaigns. events and tradeshows, and webinars are all important to track independently. However, Bizible is an enterprise tool—not every business needs it to create a functional attribution model.
131 
Let's personalize your content