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Everything small and midsize businesses must know about Salesforce in 2023

PandaDoc

In a nutshell, Salesforce is a cloud-based customer relationship management (CRM) platform created to manage all interactions between a company and its customers and prospects. The goal is simple: strengthen customer relationships and grow your business. Let’s dive in! What is Salesforce?

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2023’s 19 Best Sales Prospecting Tools

Hubspot

In 2022, 29% of salespeople reported that improving sales process efficiency was their top goal, according to HubSpot research. Unlike manual prospecting, sales prospecting software allows you to quickly identify potential customers. Core features include: Multichannel campaign automation. See common benefits below. Demandbase.

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The 25 Best Lead Distribution Software in 2022

Hubspot

If you’re looking for a scalable, user-friendly lead management tool, then you’ll love HubSpot. You can start with our free Sales/CRM features, and upgrade to the Sales Hub once you’ve scaled your lead generation and sales campaigns. Key features: Lead scoring system based on historical data and custom criteria. A/B testing.

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The Power of AI in Sales & 5 Ways You Can Use It

Hubspot

A recent Salesforce study found that AI is one of the top sales tools considered significantly more valuable in 2022 compared to 2019. In fact, 8 2% of respondents in a 2022 Delloite survey said they strongly believed AI would enhance their job performance and satisfaction. Business leaders are already catching on.