article thumbnail

This day in search marketing history: March 11

Search Engine Land

The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in intermediation in online advertising markets.” Bing’s Market Share Up For Third Straight Month: Hitwise 2010: Hitwise showed Bing gaining share for the third straight month, and its 9.7%

article thumbnail

Server-side measurement: What is it really good for?

Martech

Google again delayed their post-cookie plan , which is understandable given the tech giant heavily depends on third-party cookies for targeted advertising — more so than any major adtech player. Browsers that are already tough on cookies command a significant market share. However, Google’s follow-up plans are in the works.