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Crossing the Chasm by Geoffrey Moore

The Lost Book of Sales

This is potentially a lose-lose situation threatening both the quality of the vendor’s work and the fabric of the relationship, and it requires careful account management including frequent contact at the executive level. The direct sales approach meets this expectation via a top-down approach to marketing, sales and delivery.

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Which Type of Sales Job Is Right for You?

Hubspot

For instance, someone who loves to get to know their customers and help them achieve their goals over an extended period would likely be best in account management. Jobs in sales: Sales development rep (SDR). Account Executive (AE). Account Manager. Sales Engineer. Sales Manager.