Angle, Cross-sell, Go To Market and High impact

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SaaStr Podcast #209: Amanda Kleha, Chief Customer Officer @ Figma Discusses How To Ensure Successful Cross-Functional Communication

SaaStr

FEBRUARY 1, 2019

How does Amanda think the go-to-market has to change with every stage of development? What can be done to ensure seamless cross-functional communication across the org? And now here I am at Figma, in charge of all go-to-market, which is super exciting for me. What are the challenges with this? *

Customers

Customers Price Cross-sell Start-ups

Digital Elite Camp 2019 Recap: Takeaways from Every Speaker

ConversionXL

JUNE 19, 2019

Product lifecycle marketing does the following: Ensures you’re operationalizing in the right context. Follow the go-to-market strategy using the Google Sprint structure: Research: ask the experts, competitive research. We sell success. Create an angle. Cross-sectional studies, surveys. Sex up the headline.

A/B testing

A/B testing Objectives and Key Results UX Retail

Technology Sales Today

SaaStr Podcast #209: Amanda Kleha, Chief Customer Officer @ Figma Discusses How To Ensure Successful Cross-Functional Communication

Digital Elite Camp 2019 Recap: Takeaways from Every Speaker

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