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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

SEPTEMBER 24, 2020

impressions, CTR, conversions, profitability), increase the budget and roll them out to more people to see. HubSpot has an article on split-testing tips for Facebook ads —they’re great guidelines for your ad campaigns. Imagine you had a client who sold interior design services and wanted to run a display campaign.

CTR

CTR Technique Profit margin Follow-up

Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

MAY 22, 2014

To ensure you don’t end up burning a ton of money, start testing your ad creative on a sample group that is large enough to get reliable data, but not so large it’s going to cost you a fortune to run the campaign. In general these are great rules of thumb when starting your ad campaigns. Change One Variable at a Time. image source.

CTR

CTR Technique Click Through Rate Follow-up

Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

Adopting A Data Driven Approach To Increase Website Traffic

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