Remove Cold Call Remove Market share Remove Profit margin
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7 Sales Objective Examples According to Top Sales Managers

Gong.io

Simply saying that you want to “capture more market share” or “reduce your churn rate” won’t cut it. For example, instead of saying that you want to bring in new clients or boost profit margins, you might say something like, “We’ll close more accounts with cold calls.” Measurable. Attainable.

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What Are Sales Objectives? Everything You Need to Know

Gong.io

Of course, you want to increase your average win rate and drive as much revenue as possible, but you may also be tasked with increasing market share or improving the number of sales of a particular product. Sales reps could also target larger, enterprise-level accounts to increase profit margin.