Drive growth with account-based marketing
Martech
MARCH 10, 2022
And with ABM tech platforms becoming mainstream, it is much easier to implement (think of platforms such as Marketo, Pardot, and HubSpot). The influencer: Researches the different options available through the buying process (focused on best practices and vendor comparisons). HubSpot, Marketo, Pardot) Predictive analytics (e.g.,
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