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Best Small Business Ideas: Practical Tips and Strategies for Success

Salesforce

A top motivating factor for most people — especially those in finance, insurance, and construction — is money. Start by identifying your target audience and then send surveys or social media polls, or simply start engaging with them online. Who is your target audience?

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Guide: How to Build an Ideal Customer Profile

Lead Fuze

Objectives & Challenges: Uncovering Pain Points Moving beyond demographics uncovers another layer – objectives & challenges faced by these organizations which aids in understanding their pain points better thereby increasing chances of resonating with them through targeted marketing efforts.