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Sales Pipeline Radio, Episode 131: Q&A with Melissa Madian @MelissaMadian

Heinz Marketing

SEPTEMBER 17, 2018

Melissa: Yeah, so I’d say that sales enablement, I fell into it, I think like a lot of folks do, they fall into sales enablement through a function of necessity and accident, happy accident. Melissa: My strong opinion is that the sales enablement function should report up into sales. Melissa: Yeah.

Pipeline 61
Pipeline X-functional Sales Up-sell 61
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What Is Enterprise OEM Software Licensing?

Sales Hacker

JANUARY 13, 2021

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. Therefore, it is essential to define the parameters of the deal structure in advance of price negotiation. Customization.

GTM 74
GTM Negotiate Profit margin Contract 74
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