article thumbnail

Walmart launches Roblox metaverse experiences

Martech

“It’s about meeting customers where they are online,” said Justin Breton, brand experiences and strategic partnerships director for Walmart, in an interview with MarTech. “We Our conversations with Roblox were insightful and we aligned a perfect storm of discovery.”. Electric Island DJ experience at Walmart Land on Roblox.

Launch 105
article thumbnail

Why Value-Added Customer Experience Is the Future for Energy and Utilities Companies

Salesforce

Conversely, they note the importance of being customer-centric, which ”helps companies proactively deliver great products and prevent future issues.”. The proliferation of electric vehicles (EVs) and time of use rates will also drive customer control of how and when they use energy. That’s not to say this is easy to do.