Veloxy

JANUARY 23, 2024

Beyond measuring performance, optimizing field marketing campaigns is all about making adjustments to enhance the efficacy of marketing efforts. This can be done by: Increasing conversion rates Enhancing brand awareness Maximizing budget efficiency Selecting the best channels Experimenting with various strategies or markets.

Objectives and Key Results 130

Objectives and Key Results Territory Campaign Promote 130

Highspot

FEBRUARY 14, 2024

Marketing Plan: Encompasses market research, target audience identification, advertising, content creation, social media strategy, and overall brand positioning. Marketing Plan: Metrics include brand awareness, lead generation, website traffic, social media engagement, customer acquisition costs, and marketing ROI.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Click Through Rate Lead generation 52

Highspot

FEBRUARY 14, 2024

Marketing Plan: Encompasses market research, target audience identification, advertising, content creation, social media strategy, and overall brand positioning. Marketing Plan: Metrics include brand awareness, lead generation, website traffic, social media engagement, customer acquisition costs, and marketing ROI.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Click Through Rate Lead generation 52