Top 12 2022 B2B Marketing Trends to Watch
Heinz Marketing
JANUARY 13, 2022
Moving from a volume-based approach to a pipeline-based approach is going to change people’s jobs. Who is directly and indirectly benefiting from your product or service – internally and externally? If you are facing steep 2022 pipeline goals right now, for example, demand campaigns are going to be required to front-fill that pipeline.
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