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How to Create an Effective Sales and Marketing Plan

Highspot

It aims to build and maintain the brand, nurture leads, and create favorable conditions for sales. It addresses how sales representatives engage with prospects, close deals, and meet revenue targets. Marketing Goals and Objectives Clearly defined SMART goals for the marketing efforts.

article thumbnail

How to Create an Effective Sales and Marketing Plan

Highspot

It aims to build and maintain the brand, nurture leads, and create favorable conditions for sales. It addresses how sales representatives engage with prospects, close deals, and meet revenue targets. Marketing Goals and Objectives Clearly defined SMART goals for the marketing efforts.