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This day in search marketing history: January 9

Search Engine Land

Bing Ads shares Valentine’s Day CPC & CTR trends, including surprising mobile stats. 2015: The latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Changes Referral Policy For AdSense Referrals.

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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

A supply store such as this AutoZone in New Hampshire is definitely on point by focusing on ice melt now, but wouldn’t want to keep running those same keywords full speed in mid-July. This keeps keywords focused on the days they’re working for you, and avoids CTR-lowering “waste impressions” during the times they aren’t.

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