How to optimize sales and marketing processes for efficient customer acquisition
Martech
DECEMBER 1, 2023
You don’t buy an electric screwdriver to drive nails, do you? Starting with the first interaction, leads are added to one of the structured flows that help us navigate them between different stages like MQL, SQL, Opportunity and Customer. Work with the existing lead database Attracting new leads is great unless you exhaust your niche.
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