18 Scarcity Examples That Can Boost Sales
ConversionXL
MAY 5, 2016
Scarcity is the phenomenon where, when a product or service is limited in availability (or perceived as being limited), it becomes more attractive. As you’ll see from the examples below, scarcity is heavily predicated on the idea that others desire the product/service, and that in order to get in on the goods, you’ve gotta act now.
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