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The enterprise guide to elevating findability and ROI

Search Engine Land

Facebook, LinkedIn, TikTok, X, Pinterest): “I want to know” searches (through acquaintances and friends). Functioning as a source of business intelligence. Within this segment, our focus centers on these key areas: Demographic trends. Within this segment, our focus is directed toward these key aspects: Competitors.

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The Conversion Rate that Actually Matters in Mobile Apps

ConversionXL

At first, click through rate was key. App engagement, or rather lack of app engagement, is becoming the key challenge for app marketers. You get the picture – real business objectives and in-app event measurement go hand in hand. Key takeaways: Networks 7, 3 and 1 delivered the highest ratio of loyal users.