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Quote-to-Cash vs CPQ — how to correctly interpret these terms and make them work for your business

PandaDoc

Price : Establish pricing based on the configuration and customer. Negotiate : Discuss and adjust terms and pricing as necessary. How CPQ supports the Q2C process Configure-Price-Quote (CPQ) is a subprocess of Q2C that varies greatly from company to company in terms of the level of its automation and efficiency.

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15 Mistakes GTM Teams Make When Moving Upmarket (and how to avoid them)

Sales Hacker

” Is it something beyond just “we want bigger deal sizes to make our unit economics work” or do they feel they have a strong product market fit and can actually command those prices. On top of this, the sale cycle is longer, more bureaucracy and more legal scrutiny up there.

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