PandaDoc

SEPTEMBER 19, 2023

Key takeaways Targeting specific, niche markets with specialized products and services can help small businesses operate more efficiently with lower costs and higher revenue. A vertical market is a set of suppliers and their customers, focused on a specific and narrow niche, industry, or specialized market spanning multiple industries.

Niche 52

Niche Cross-sell Price Referrals 52

Hubspot

AUGUST 21, 2023

According to Statista, we’re expected to send and receive over 333 billion emails daily by the end of 2022 — meaning it's not easy to get noticed in someone's email inbox. There's no point in selling yourself as a provider if they haven't decided on a type of solution yet. Consider where they're at in the buyer's journey.

Clients 69

Clients Objectives and Key Results Prospecting Sales 69

SaaStr

NOVEMBER 4, 2022

Since the start of 2022, the focus of SaaS leaders has changed from growth at all costs to sustainable growth and being default alive. Partnerships make it easier to enter new markets and different niches. Partnering to sell to SMBs while you’re an expert in selling to enterprises. But why not both? . Industry-wise.

Growth 17

Growth GTM Non-Profits Cross-sell 17

SaaStr

JULY 29, 2022

So you’re really asking how do you get a business going, like selling to restaurants that not only is hard to penetrate but has a hardware component. So maybe it was a crummy time to sell as they were coming up on 20 million US dollars in revenue. Jason Lemkin: Well, look. All I can tell you is, it’s certainly challenging.

Price 90

Price Product Start-ups Niche 90