article thumbnail

Why we care about AR and VR: A guide for marketers

Martech

billion by 2028 at a CAGR of 48.6%. billion in 2028 at a CAGR of 44.8%. Fologram can also act as a replacement for blueprints on construction sites by displaying the underground layout of the area, including pipelines and electrical wirings in 3D. These two innovations represent an almost unprecedented customer experience.

Sports 134