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4 Tips and Best Practices for Using Marketing Automation for Sales Management

Sales Pop!

MARCH 20, 2023

While it started with sending lucrative emails to your contact list, it has now evolved into conducting full-fledged campaigns based on responsive conversations. Automation helps you orchestrate your email marketing campaigns with ease. It helps build a real conversation and engage the user better.

A/B testing 52
A/B testing Campaign Teamwork Target audience/market 52
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How to Start a Lead Management Program in 9 Easy Steps

Hubspot

MARCH 12, 2012

It's clear from the beginning of your lead management planning how customers don't want to be marketed to today, but the success of your lead management program hinges on understanding how your customers do want to be marketed to. 8) Refine Your Plan, Develop More-Targeted Communications, Repeat.

A/B testing 75
A/B testing Lead generation Follow-up Target audience/market 75
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