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4 Tips and Best Practices for Using Marketing Automation for Sales Management

Sales Pop!

MARCH 20, 2023

While it started with sending lucrative emails to your contact list, it has now evolved into conducting full-fledged campaigns based on responsive conversations. Automation helps you orchestrate your email marketing campaigns with ease. Create content that is similar to the content your target audience has interacted with in the past.

A/B testing

A/B testing Campaign Teamwork Target audience/market

How to Start a Lead Management Program in 9 Easy Steps

Hubspot

MARCH 12, 2012

If you don’t have someone on your team with the resources and ability to keep the premium content flowing, find out where can you get it (Hint: The HubSpot Service Marketplace is a great place to start looking). Take some time to understand the different phases your customers pass through from initial contact to sale and even post-sale.

A/B testing

A/B testing Lead generation Follow-up Target audience/market

Technology Sales Today

4 Tips and Best Practices for Using Marketing Automation for Sales Management

How to Start a Lead Management Program in 9 Easy Steps

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