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How advertisers can take the lead in reducing carbon emissions

Martech

With digital advertising’s growth powering everything from connected TV platforms, retail media and outdoor advertising, the carbon cost of online advertising has become impossible to ignore. . Technical production resources. Graphic creation, editing and post-production. Administrative tasks/personnel.

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9 Examples of Native Ads People Actually Enjoyed Reading

Hubspot

Starbucks partned with The Onion to promote its Doubleshot Espresso by sponsoring a post on productivity on the weekends. It reads: Perhaps within our lifetime we will even see to-do lists whittled down or even eradicated by Sunday nights, reversing the current trend of growth over the 48-hour weekend period.