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Could AI be what finally aligns marketing and sales teams?

Martech

This shift creates space for what humans do best: creative strategy, relationship building and collaborative problem-solving. Dig deeper: Why AI proficiency is todays must-have marketing skill Process: From handoffs to orchestration Traditional lead management follows a linear assembly line, where marketing: Generates leads.

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7 Steps to Creating an Operating System for Your Agency

Hubspot

Its narrow offerings were all produced in an assembly-line-style system. During this time, you should follow a standardized meeting agenda: Open with chit-chat and relationship building. When Ray Kroc walked into the McDonald brothers’ restaurant in San Bernardino, California, he was blown away. That doesn't matter.