Is Your SaaS Go-to-Market Strategy Tsunami-Proof?
ConversionXL
SEPTEMBER 20, 2018
This isn’t limited to the B2C space. Perfect for hyper-niche solutions. If you currently use a sales-led GtM, a competitor with a more efficient customer acquisition model can deliver a more affordable price tag and steal your market share. To put yourself on higher ground, the next best SaaS GtM is a marketing-led GtM.
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