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Sales Pipeline Radio, Episode 124: Q&A with Chandar Pattabhiram @chandarp

Heinz Marketing

Ultimately, any brand, whether you’re B2B or B2C, you ultimately want to build that emotional connection with a buyer, and the battle happens in the mind of the buyer, the battle doesn’t happen in any physical manifestation. You studied mechanical engineering in college. Chandar P: That’s a good question.