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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

The "Just Do It" campaign widened the funnel, and it's proof positive that some brands need to take their time coming up with a slogan that reflects their message and resonates with their target audience. The phrase itself is a bold nod to IBM's campaign "Think IBM," which was used at the time to advertise its ThinkPad.

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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

The "Just Do It" campaign widened the funnel, and it's proof positive that some brands need to take their time coming up with a slogan that reflects their message and resonates with their target audience. The phrase itself is a bold nod to IBM's campaign "Think IBM," which was used at the time to advertise its ThinkPad.

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The Ultimate Guide to Advertising in 2018

Hubspot

1902 : Unilever creates the “longest client-agency relationship in advertising history” when it hires J. 1904 : The Campbell’s Kids are created, piloting the change in advertisement focus from a single ad to an entire campaign. 1994 : The first email spam campaign launches. 1893 : Retailer Sears, Roebuck, & Co.

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