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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

SEPTEMBER 24, 2020

Imagine you had a client who sold interior design services and wanted to run a display campaign. Rewriting the meta descriptions to include calls to action was one of the things Redstar did to bring 200% growth for a client. However, if implemented in a useful way, it can help you to improve the clicks that come from organic traffic.

CTR 111
CTR Technique Profit margin Follow-up 111
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Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

MAY 22, 2014

Imagine you had a client who sold interior design services & wanted to run a display campaign. For instance, re-optimizing title tags & meta descriptions to be more “click-worthy” in a busy search result page can have massive results on your bottom line as can things like rich snippets. Google CTR study (2013).

CTR 116
CTR Technique Click Through Rate Follow-up 116
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