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Remove Click Through Rate Remove Networking Remove Niche Remove Strategic partnership
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Navigating the creator economy: Strategies for brands and marketing teams

Martech

JANUARY 9, 2024

The $100 billion creator economy is changing how brands collaborate with influencers across social media and niche communities. They’re embracing the demand for relatable content, the power of niche audiences and the unignorable effectiveness of influencer partnerships. Why pay attention to the creator economy?

Niche 134
Niche Negotiate Legal Contract 134
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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

FEBRUARY 3, 2022

This strategy can be useful for established companies looking to grow but don’t have a pressing need to expand beyond their niche. In that case, the company has existing knowledge of the space and can leverage its networks and credibility for market expansion. Unrelated diversification.

Growth 115
Growth A/B testing Objectives and Key Results Referrals 115
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